Aaron R Thomas Creates Infiniti Motors Installation for The San Francisco Symphony in Conjunction with TBWAChiatDay

Posted by | November 30, 2007 | Blog | No Comments
TBWAChiatDay approached us with an Urgent Design Request. Could we design, engineer and create a custom installation for their Infiniti Motors Account that will well-represent the client and will fit within the highly requirements of the San Francisco Symphony (artistic and unobtrusive) - And do it within a week.
We did it.
We created these "islands" of frosted, glowing acrylic as sturdy bases to hold dried birch trees.
We're very proud of the signage, as well.

We took the clients artwork for the New Infiniti EX and had it printed directly on a sheet of acrylic, which installs in the custom designed lighted holder. It glows gorgeously( We'll add the night-time photos ASAP). The Custom Brochure Holders mounted to the side are made of clear acrylic and mimic music stands.
The Entire Project was designed to be light and easy to assemble and dismantle by just a few people, but also sturdy enough to be safely stable among a crowd of symphony goers.

TBWAChiatDay are thrilled and wrote:
The Infiniti display materials for the San Francisco Symphony are beautiful! …We can’t thank you enough for your hard work and amazing job on this project. Our clients couldn’t be happier. We especially appreciate the quick turnaround during the holiday week and appreciate your help making sure everything arrived on time and looking fantastic. Thanks so much.
Mission Accomplished.

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